Many e-commerce companies now allow their customers to order and receive parcels on the same day, fuelling the growth in same-day delivery services. Major businesses such as Amazon have realised that their customers want to receive their goods as quickly as possible and the same-day delivery option has proved to be a lucrative offer that increases revenue and also creates loyal customers. Research has shown that 88 per cent of customers are willing to pay more for same-day delivery.
Purchasing habits changed during the Covid lockdowns and online shopping is here to stay. Offering same-day delivery will give your business a competitive edge in a crowded market, differentiating you from your competitors.
Staying competitive
If a customer needs something urgently and they find it on your website as well as a competitor’s, they’re likely to choose the one that offers same-day delivery. There are many reasons as to why people might want something delivered as soon as possible, such as a present for a birthday they have forgotten about or a replacement part to fix something. Even if you’re not planning on doing many same-day deliveries, it’s still worth having it as an option and creates a unique selling point to make your business stand out.
By offering same-day delivery, you’re able to compete with physical stores because you can offer the same speed but without the customer needing to leave home. This opens up a whole new market.
Fast and reliable delivery
All businesses need to provide a positive customer experience and a reliable delivery service that will get their order delivered promptly is essential. In today’s fast-paced world, people are extremely busy and want their goods as soon as possible. A same-day courier service will help you fulfil this promise.
An affordable option
Outsourcing to a logistics company will save you money because you won’t have to hire and train staff to handle deliveries. It’s the most convenient and affordable way to expand your customer reach and will reduce overall expenses and give you more time to focus on other important aspects of your business. Importantly, most customers assume they’ll be charged more for same-day delivery, so you can pass the cost on to them.
Building loyalty
Offering same-day delivery will keep customers loyal to your brand and improve customer retention. When they need something quickly, they’ll pick you over your competitors.
Direct door-to-door service
One of the disadvantages of online sales is that things get damaged or lost in transit. In the interests of good customer service, you have to pay for a replacement. One of the ways that using a same-day courier service can benefit your business is that orders are sent directly via courier and don’t go to a sorting centre where they get mixed with other packages, which can add to the potential for damage or loss. A same-day courier service will pick up your parcel and take it directly to the customer.